Making photovoltaics a clear and profitable investment for property owners

Photovoltaics are often presented in terms of kilowatt-hours and technical concepts that mean little to real estate investors. A new approach is shifting this perspective: treating solar energy as a genuine investment product—clear, measurable, and profitable.

With the “solar leasing” model, the property owner finances the installation and remains its owner, while an operator manages the entire project for thirty years. The return is straightforward: 4% to 8% per year, including subsidies, with no operational costs for the owner. The roof thus becomes a sustainable source of income while increasing the property’s value.

Tenants also benefit from more affordable, locally produced electricity. And this model is only the beginning: starting in 2026, local energy communities will make it possible to pool consumption between neighboring buildings and incorporate storage solutions to optimize self-consumption.

With more than one million rooftops potentially suitable for solar installations in Switzerland, photovoltaics are shifting from an environmental initiative to a strategic financial opportunity for property owners.